January 09, 2008
This is amazing!
HiHave you heard about ChatWise yet?
It's a new program by Ari Galper and Perry Marshall that shows you how to use live chat on your website to build trust with your visitors and improve your conversion rate.
Funny thing is, live chat has been around for a while, but it's mostly used for customer service purposes.
Using it as a pure selling tool has not worked well for many online businesses because they apply 'offline' traditional sales approaches to live chat, a highly sensitive medium.
One wrong word or phrase, use of canned responses, or pre-mature action to "go for the sale" can turn visitors off instantly, making them leave your site and never return.
ChatWise solves this problem by overlaying a no-pressure trust building approach to live chat that makes your visitors feel comfortable buying from you.
As Ari points out on his website, the real secret of online conversion is to shift away from trying to "make the sale" to creating trust with your visitors so they'll tell you the truth about what's on their mind.
This is one of those "why didn't I think of that?" brilliant common sense programs that can make a major impact on your online business, take a look:
http://www.unlocktheinternetgame.com/go/UTIG/MysteryW